Community Profile

Community Profile

Why Berlin

Location

Located in east-central Wisconsin, The City of Berlin offers a central location with proximity to the main regional and metropolitan areas of Wisconsin.

  • 30 minutes west of Oshkosh
  • An hour and a half from Milwaukee and Madison
  • 3 hours from Chicago
  • 4 hours from Minneapolis- St. Paul

Transportation

Two major highways intersect in Berlin including State Highway 91 and State Highway 49. Highway 49 (north and south) intersects Interstate 41 and US Highway 10.  State Highway 91 leads directly to Oshkosh and Interstate 41.

Berlin is served by two local trucking companies located on State Highway 91.

Tourism

Berlin has the Fox River that flows into Lake Winnebago, eventually emptying into the Bay of Green Bay. Riverside Park, directly on the Fox River, offers about 38 acres of recreational space including a shelter house, trails, boat launch, softball/baseball fields, playground, volleyball court, restrooms, and campground.  Riverside Park has summer events that include Independence Day Berlin Style, Bugle Mouth Bass tournament, the Street Cruisers Car Show, and more. The Berlin Aquatic Center is located along the Fox River and offers an outdoor pool from the end of May to the end of August, open to the public. Right before the holiday season, Berlin has their annual lighting of the park and holiday parade downtown and in Nathan Strong Park.  Berlin Historical Society offers two walking tours through the Nathan Strong Park Historic District.

Industry

Berlin’s largest employer is Generac Power Systems with over 300 employees. Manufacturing is the largest sector of employment in Green Lake County, greatly impacting the character of the City. Additional prominent manufacturing firms in Berlin include Wisconsin Spice, Ripon Athletic, Hypro Incorporated, Wilson Hurd- Nelson Miller, Aurora Manufacturing, and Badger Mining. ThedaCare Medical Center is the largest employer in the City of Berlin.

Demographics

Below are the 2020 US Census Estimates for the City of Berlin and the Wisconsin Economic Development Corporation’s most recent Community Profile.

Business Opportunities

Based on current spending patterns, retail recruitment opportunities exist for restaurants, specialty stores, furniture, home furnishings, clothing, and office supply and stationery establishments. Most retailers in these sectors are locally owned and operated in peer communities, although regional or national brands have been known to locate in similar communities.